Discovery Kartika Plaza Hotel, famous for its great location, massive green landscape and extensive 27 years of exceptional service in hospitality, is looking for exceptional service-minded hoteliers to fill below positions:
Membership Sales Manager
With the qualification:
o Female
o Maximum age: 40 years old
o Language: Fluently English (able to speak mandarin, will be an advantage)
o Absolute attention to detail
o High level of practical and organisational skills
o Results driven and highly numerate
o Strong interpersonal skills
o Strong oral and written communication skills
o Ability to work on your own initiative
o Ability to work as part of a team and to support colleagues
o Absolute discretion and ability to maintain confidentiality
o Willingness to learn new skills
o Ability to work in a changing and flexible organisation
o Willingness to work occasional evenings and weekends
Main Duties:
Overall strategy
· To review and develop the current and futures membership offering including programs and benefits
· To develop and implement a Membership growth strategy, covering sales, marketing and retention, in order to deliver volume and income growth against ambitious targets
Recruitment and acquisition
· Develop and manage the delivery of campaigns to recruit new members
· Implement systems to identify individuals with a high propensity with the aim of recruiting them as members
· Ensure that the membership offering is clearly presented through DKPH digital channels, onsite for visitors, and across wider public programme activities
· Research and acquire opportunities to promote membership via partnerships or third party affiliates
Retention
· To act as the primary contact for members beyond the day-to-day administration of the scheme as carried out by the Membership Coordinator
· Develop membership retention strategies and targets
· Manage the delivery of campaigns designed to retain existing members
· Oversee all renewal systems and communications, supporting the Membership Coordinator who will administer these activities
· Ensure that benefits delivery is carried out across all departments to improve membership satisfaction
Events
· Lead on the planning and delivery of members' events and develop a regular programme of activities for members
· Work alongside the Public Programmes team to ensure that membership events are coordinated with the standard programme of events
· Regularly attend public events as needed and other regular events that sit across programmes, membership and development
Database, marketing and communications
· In collaboration with the IT Manager and Marketing Team, develop a membership customer journey strategy and create Sales force database
· Be the internal champion for the CRM database, maintaining an overarching understanding of how the database is used throughout the organization
· Regularly interrogate and analyses the database to support the recruitment and retention activities and improve campaign effectiveness
· Lead on the implementation of a marketing strategy for membership, working alongside the Marketing and Digital Teams to cover both digital and print
· Develop and deliver membership marketing campaigns across all channels
· Lead on the production of the quarterly members' newsletter
· Quality control on all membership communications, advertising and literature to ensure they comply with brand guidelines
Finances and reporting
· Be accountable to the Head of Marketing and Communications for the Membership budget and spend, forecasting regularly
· Implement reconciliation systems with the Finance Department to ensure that Membership and Finance reporting of membership income is consistent
· Synthesize membership data into comprehensive reports that can be delivered at senior management.
Development and fundraising
• Act as the primary liaison with the Head of AGP to ensure that the DKPH membership scheme is in alignment with the wider philanthropic giving program.
· Assist with the development of a Patronage scheme, ensuring that there is a smooth and consistent link with membership to support the ladder of giving
Line management
· Act as the line manager for the Membership Coordinator, conducting regular one-to-ones and performance appraisals
· Provide support, guidance and inspiration to the Membership Coordinator and encourage opportunities for professional development when possible
· Create and promote a team environment
Other:
• Maintain a strong understanding of membership practices within the operation, in-house guests, event and culture sector, attending networking events as and when appropriate
Should you have all above qualifications, please send your latest cv to: darmayana@discoverykartikaplaza.com
Only shortlisted candidates will be notified.
Posted by: Darmayana Ign Kade <darmayanakade@yahoo.com>
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